Description: Under Armour is encouraging young athletes to stop comparing themselves to established greats through a star-studded new ad campaign, per an announcement.
Date: September 8, 2022
Questions for discussion:
- What do you think about the intended message in this ad?
- Do you think it is successful?
- Why do you suppose Morgan Freeman reads the letter?
- Would the message be different if Tom Brady read his letter?
- Who is the target audience in your opinion?
- How do you think the target audience will respond to the ad?