Posted by & filed under Consumer/Buyer Behavior, Marketing Strategy, Retail Marketing, Services Marketing.

Description: Growing evidence indicates that proximity to other people is among the easiest ways for coronavirus to spread, especially indoors. A new report from the Centers for Disease Control (CDC) adds to the thesis and points to a very specific culprit: Restaurant dining.


Date: Sep 11, 2020


Questions for discussion:

  • What does this research mean for the industry?
  • How should marketers deal with this concern?