Posted by & filed under Consumer/Buyer Behavior, Ethics, Global Marketing, Integrated Marketing Communications (IMC), Marketing Research, Relationship Marketing.

Description: Criticism of Russia has become a common feature of advertisements and the marketing industry.


Date: Mar 05, 2022


Questions for discussion:

  • What does the report say about the way advertising is penetrating digital barriers?
  • In general, do you think there is any potential problem with advertisers taking a political position in this way?