Posted by & filed under Consumer/Buyer Behavior, Marketing Research.

Description: eMarketer principal analysts Mark Dolliver and Yory Wurmser discuss the viability of Facebook’s new Portal TV device, NBCU’s new video-streaming service Peacock, how many people around the world don’t use the internet and more.

Source: – podcast

Date: Sep 20, 2019


Questions for discussion:

  • What does this discussion reveal about changes taking place online and the latest marketing efforts by leading digital firms?
  • What would you advise these firms?