Posted by & filed under Innovation, Integrated Marketing Communications (IMC), Product Brands and Branding, Services Marketing.

Description: Ryan Reynolds’ marketing agency, Maximum Effort, regularly delivers viral hits. The trick? Bring people together.

Source: Entrepreneur.com

Date: Mar 09, 2021

Link: https://www.entrepreneur.com/article/366109?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • What does the article say about marketing creativity?
  • What might explain Ryan Reynolds’ success as a marketer and entrepreneur?