Posted by & filed under Consumer/Buyer Behavior, Global Marketing, Innovation, Integrated Marketing Communications (IMC), Marketing Strategy, Services Marketing.

Description: This year, 41.7 million adults in the US will use telemedicine, representing 98.8% growth from a year prior, according to our latest estimates.


Date: Nov 30, 2020


Questions for discussion:

  • What does the report say about the growth of telemedicine usage?
  • How can this approach to medical service be better managed?
  • How can usage be marketed?