Shopify’s (SHOP) Commerce Components to Attract Merchants

Posted by & filed under Global Marketing, Marketing Strategy, Product Brands and Branding, Relationship Marketing, Retail Marketing, Services Marketing, Supply Chain.

Description: Shopify SHOP recently announced the launch of its new solution — Commerce Components — which is a composable stack for enterprise retail. The solution will allow retailers to integrate the components of Shopify with their systems.

Source: Yahoo.Finance.com

Date: Jan 04, 2023

Link: https://ca.finance.yahoo.com/news/shopifys-shop-commerce-components-attract-150303128.html

Questions for discussion:

  • What are the marketing related developments recently announced by the firm?
  • Do you believe they will provide competitive advantage?
  • What other services could help, in your opinion?