Reduced consumer spending has Lightspeed Commerce ‘cautious’ ahead of holiday season

Posted by & filed under Consumer/Buyer Behavior, Global Marketing, Innovation, Integrated Marketing Communications (IMC), Marketing Research, Marketing Strategy, Relationship Marketing, Retail Marketing.

Description: Lightspeed Commerce Inc.’s chief financial officer says reduced consumer spending has the software company being “cautious” ahead of the typically busy holiday season.

Source: Yahoo.Finance.ca

Date: Nov 03, 2022

Link: https://ca.finance.yahoo.com/news/reduced-consumer-spending-lightspeed-commerce-163818200.html

Questions for discussion:

  • What are the factors influencing Lightspeed Commerce and its customers?
  • How is the company dealing with these influences?
  • How are its customers dealing with these influences?
  • What would you recommend to these companies?
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