Description: When Nordstrom’s first full-line department store for women in Manhattan opens to the public on Thursday, at 225 West 57th Street, there will be a pop-up space for Everlane, a trendy women’s and men’s apparel brand that started on the internet and currently only has a handful of stores in the U.S.
Date: Oct 21, 2019
Questions for discussion:
- Summarize the new retail strategies at this Nordstrom store.
- Do you think will succeed? Why?