Posted by & filed under Global Marketing, Marketing Strategy, Retail Marketing, Services Marketing, Supply Chain.

Description: Shopify and Amazon are more strategic partners than competitors, with Shopify needing Amazon the same way Harry Potter needs Voldemort


Date: Aug 29, 2019


Questions for discussion:

  • Summarize what the report says about the importance of fulfillment versus order-taking?
  • What is the strategic relationship between these firms?
  • Is this a model for Amazon’s growth globally?