Posted by & filed under Ethics, Global Marketing, Marketing Strategy, Product Brands and Branding.

Description: Facebook was going to compete with Google for some advertising sales but backed away from the plan after the companies cut a preferential deal, according to court documents.

Source: NYTimes.com

Date: Jan 17, 2021

Link: https://www.nytimes.com/2021/01/17/technology/google-facebook-ad-deal-antitrust.html?auth=login-email&login=email

Questions for discussion:

  • From a marketing point of view, what are the concerns raised by this report?
  • What do believe should be done, if anything?