Posted by & filed under Global Marketing, Integrated Marketing Communications (IMC), Marketing Research, Marketing Strategy.

Description: Brands will continue to feel pressure to fill gaps during a patchwork pandemic recovery, while CMOs must juggle intensified mandates around areas like data and commerce.

Source: marketingdive.com

Date: Jan 04, 2021

Link: https://www.marketingdive.com/news/8-trends-set-to-reshape-marketing-in-2021/592658/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202021-01-05%20Marketing%20Dive%20Newsletter%20%5Bissue:31705%5D&utm_term=Marketing%20Dive

Questions for discussion:

  • Pick the top three trends described in the article that you think are most relevant to marketers today.
  • What advice would you give to marketers going into 2021?