Posted by & filed under Global Marketing, Supply Chain.

Description: The yawning disparity between the performance of the electric car company and established automakers last year reflects the technological change roiling the industry.

Source: NYTimes.com

Date: Jan 08, 2022

Link: https://www.nytimes.com/2022/01/08/business/teslas-computer-chips-supply-chain.html

Questions for discussion:

  • Why was Tesla able to operate better than other automotive manufacturers?
  • Should these companies rethink their supply chain strategies, in light of current issues?
  • How should investors treat this issue?