Posted by & filed under Ethics, Global Marketing, Innovation, Integrated Marketing Communications (IMC), Marketing Research, Supply Chain.

Description: Adhering to antitrust regulation while negotiating collective sustainability targets is proving tougher to navigate for some in the fashion industry.

Source: NYTimes.com

Date: Nov 07, 2022

Link: https://www.nytimes.com/2022/11/07/fashion/fashion-industry-antitrust-sustainability.html

Questions for discussion:

  • What are the issues facing the fashion industry as it attempts to become more efficient and eliminate waste?
  • What are the marketing implications for any collaborative efforts?
  • Do you think governments should encourage or discourage any collaborative efforts in the industry?