Posted by & filed under Consumer/Buyer Behavior, Global Marketing, Innovation, Integrated Marketing Communications (IMC), Marketing Research.

Description: Experts are split about how much control people will retain over essential decision-making as digital systems and AI spread. They agree that powerful corporate and government authorities will expand the role of AI in people’s daily lives in useful ways. But many worry these systems will diminish individuals’ ability to control their choices

Source: Pewresearch.org

Date: Feb 24, 2023

Link: https://www.pewresearch.org/internet/2023/02/24/the-future-of-human-agency/?utm_source=AdaptiveMailer&utm_medium=email&utm_campaign=23-02-24%20Future%20of%20the%20Internet%20-%20Human%20Agency&org=982&lvl=100&ite=11207&lea=2319428&ctr=0&par=1&trk=a0D3j000012lvb5EAA

Questions for discussion:

  • Summarize the key predictions about human control of the future, according to the research report.
  • Which businesses and areas of business will be most affected?
  • What do you think about this line of thinking?