Posted by & filed under Consumer/Buyer Behavior, Global Marketing, Innovation, Services Marketing.

Description: The use of video conferencing services like Zoom (ZM) and Skype (MSFT) has seen a boom as more look for easier ways to work and communicate remotely. Linguistics tech company Jeenie is looking to offer that same solution for those needing interpretation services.

Source: Yahoo.Finance.com – video report

Date: Mar 30, 2020

Link: https://finance.yahoo.com/news/new-services-pop-up-to-meet-demand-as-telehealth-market-booms-122147300.html

Questions for discussion:

  • What is Jeenie’s business model?
  • Why is it important to focus on hiring capable translators, especially when it comes to telehealth services?
  • How does this service help everyone in the healthcare system?