Posted by & filed under Consumer/Buyer Behavior, Ethics, Global Marketing, Innovation, Integrated Marketing Communications (IMC), Pricing, Services Marketing.

Description: Widespread medical debt is a uniquely American problem. Roughly 40% of U.S. adults have at least $250 in medical debt, according to a survey conducted by Kaiser Family Foundation.

Source: – video report

Date: Jan 08, 2023


Questions for discussion:

  • What is the explanation presented in this report for higher health care costs?
  • What are the solutions?
  • What would this mean for those businesses connected to health services, especially, insurance companies?