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Description: How American Apparel came back from the brink of death

Source: CNBC.com – video report

Date: Jan 16, 2020

Link: https://www.cnbc.com/video/2020/01/16/american-apparel-has-a-new-online-retail-store-following-bankruptcy.html

Questions for discussion:

  • Summarize the history of the firm focusing on the key issues that affected its rise and fall?
  • Do you think the firm can rise again?
  • What would you advise management?