Description: Stories of love are always a holiday classic. And in this holiday film, it’s felt through the heartwarming and sometimes heart-wrenching memories of a classic 1966 Chevy Impala.
Source: YouTube.com – video report
Date: Dec 13, 2021
Link: https://youtu.be/c4-oyBnknHk
Questions for discussion:
- Who is the target audience?
- Summarize the messaging in this ad.
- What are the intended associations with the brand?
- Do you think the ad is effective?