Description: Tech giants were busy on the health front last week, with Amazon launching Amazon Clinic for consumers and Google making announcements about a new Fitbit partnership and pilots of its Care Studio for clinicians.
Date: Nov 22, 2022
Questions for discussion:
- What are the marketing opportunities for health care tech companies, besides those described in this report?
- How can partnership with medical professionals improve the health care industry?
- Provide one example and how marketers could improve services through collaboration.