Description: Public health officials have been pushing airlines for years to gather more traveler data, but airlines have balked, citing cost and time.
Date: Mar 31, 2020
Questions for discussion:
- What does the report say about the conflict over data collection, business competition and privacy issues?
- Where do you stand on the issue of the need to control the collection and exchange of information about those traveling on airlines?
- What should marketers in the travel industry do about this issue?