Posted by & filed under Consumer/Buyer Behavior, Integrated Marketing Communications (IMC), Product Brands and Branding.

Description: Advertisers strained to deliver a message with mass appeal or even to entertain — with a few notable exceptions — on what’s supposed to be their biggest night.


Date: Feb 08, 2021


Questions for discussion:

  • Summarize the reviews presented in this report.
  • Do you agree with them?
  • Which was your favorite ad? Why?