Posted by & filed under Consumer/Buyer Behavior, Pricing, Retail Marketing, Services Marketing, Supply Chain.

Description: Services like Uber Eats, Skip the Dishes can take up to 30 per cent of order’s value

Source: CBC.ca – video report

Date: Oct 11, 2020

Link: https://www.cbc.ca/news/business/food-delivery-apps-fees-1.5765790

Questions for discussion:

  • From a marketing point of view, what is the justification for high fees charged to restaurants by web sites like Uber Eats?
  • Does the alternative solution described in the report replace the marketing services provided by sites like Uber Eats?
  • What would you advise small restaurant managers?